With an overwhelming amount applications again, our second product ambassador programme for our Iconic, three years in development Breeches has now launched!
To celebrate the enormous amount of interest we had in the programme, as we weren't able to choose everyone to take part - for one month only we will have a promotion our breeches, so that everyone has the opportunity to try them.
WHAT IS THE PRODUCT AMBASSADOR PROGRAMME?
The product ambassador programme is a new scheme which has been launched with the aim of getting feedback to improve the brand. It's all about honest feedback – from a range of real riders and customers – so we can continue to improve our products the way you want. As a brand we take customer feedback very seriously, it's incredibly important to us and is a large part of all product development. The first round of products to be reviewed are our most
WHEN DID THE PROGRAMME LAUNCH?
The first round of the programme launched in February 2022, we chose 100 applications at random to be sent either a pair of our Icon leggings or base layers.
The second programme launched in April 2022, we chose 50 applications at random to be sent our breeches.
WILL THERE BE ANOTHER CHANCE TO APPLY?
Yes, there will be! We are hoping to run the programme a couple of times a year. Anyone can apply - any age, any discipline, any amount of followers, customers or not. We want a huge diverse of opinions on the products so we can improve them if possible to the best they can be - for all riders.